Patagonia is famous for two things. A hard-core approach to the sports they love - skiing, snowboarding, climbing, trail running amongst others - and an utter dedication to environmental values. Patagonia's design philosophy is one of simplicity and utility. Alpinism remains at the heart of their identity, yet their clothing and equipment covers every aspect of outdoor life – free climbing to free time. Patagonia donates its time, services and at least 1% of its sales to environmental projects. They use only organic, rather than pesticide-intensive cotton in their clothing and their Common Threads programme now recycles polyester fleece as well as base layer products.
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